Statement-making kit features tribal inspired visuals and daring colour scheme.
[HONG KONG, 05 JULY 2012] Delivering a bold design statement to the football world, Warrior has unleashed the new 2012/13 Liverpool FC third kit.
With a striking graphic print set over a daring colour palette of nightshade, orange and white, the new kit will be worn by Liverpool FC during their upcoming UEFA Europa League campaign and selected Barclays Premier League games.
Head of Warrior Football Richard Wright comments: “Our intention with the new third kit was to create something that broke new ground for Liverpool FC. Warrior has delivered a fearless design concept that steers clear of what’s been done before.”
Inspiration behind the kit’s dominant nightshade colour stems from popular past goalkeeper kits worn by David James during the 1994/95 and 1995/96 seasons, and Pepe Reina in 2010/11.
Ancient tribal warrior markings have been set along the outer sides of the sleeves and side panels – a design first for the Club. Beyond the third kit, this tribal graphic features heavily throughout the 2012/13 Liverpool FC range of apparel and accessories.
In line with Liverpool FC’s new home and away versions, the third kit features a fully embroidered amber yellow Liver Bird emblem as the Club’s crest. In recognition of the tragic events at Hillsborough in 1989 and Heysel in 1985, two commemorative Eternal Flames sit alongside a 96 logo, embroidered on the nape of the shirt’s neck.
Unique to Warrior’s third design, the kit has been constructed with body mapped mesh to help players stay cool under pressure. Powered by War-Tech, Warrior’s revolutionary apparel system, the kit will keep external elements out while letting sweat and moisture escape to help players stay dry and comfortable.
The main body of the third shirt is underpinned with durable water resistant technology, adding a layer of protection by rejecting external moisture while staying dry. In addition, polyester mesh fabric under the arms enables a full-range of movement and increased air flow to help regulate temperature in key heat areas during games.
Liverpool FC captain Steven Gerrard said: “The new third kit is completely different from anything we’ve had at LFC during my time at the Club; it’s part of a new era and is a great design. The players love it.”
Brendan Rodgers, the recently-appointed Manager of Liverpool FC, said: “The strip offers the supporters something new, fresh and exciting to wear. I know the players are looking forward to wearing it and performing with pride and distinction in it.”
In Hong Kong, the kit will be available to purchase online at www.warriorfootball.com and in retail locations from August.
It’s true after all as the photo captured in the wild seen from here: http://bit.ly/Mg7E0n
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